Bayeux tapestry becomes pop culture hit as young people more keen to see exhibition than top films

Monzo says 55% of cardholders’ British Museum payments in first hour of latest ticket release were by people under 35

A 1,000-year-old embroidery may be an unusual candidate for a pop culture moment, but young people are seemingly more willing to shell out for tickets for the Bayeux tapestry than spend money on Hollywood blockbusters.

In the first hour that the second round of tickets to view the tapestry were available last Wednesday, payments from Monzo cardholders to the British Museum reached £14,100 and were 48 times that of a normal Wednesday morning. More than half (55%) of those buyers were aged under 35.

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