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Lake Como Club’s Bold Business Play

A small Italian soccer club is rewriting the business of sports—turning Lake Como into a luxury global brand. Como 1907 President Mirwan Suwarso joined Bloomberg Open Interest to talk about how he's building a multi-club retail empire, targeting US fans,…

This article was originally published by Bloomberg Markets and is republished here under license.

A small Italian soccer club is rewriting the business of sports—turning Lake Como into a luxury global brand. Como 1907 President Mirwan Suwarso joined Bloomberg Open Interest to talk about how he’s building a multi-club retail empire, targeting US fans, and scaling through partnerships. (Source: Bloomberg)

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