The NBA says 170 million people in the U.S. watched NBA games across the league’s four primary broadcast platforms during the regular season, a number that represents an 86% rise over last season.
NBA touts near doubling of television viewership
The NBA says 170 million people in the U.S. watched NBA games across the league's four primary broadcast platforms during the regular season, a number that represents an 86% rise over last season.
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