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NBC just dethroned YouTube as ratings king. Here’s how it did it.

A one-two punch of the Olympics and the Super Bowl helped NBC rise to the top spot, ending YouTube’s 12-month run as the No. 1 media company by viewership.

This article was originally published by MarketWatch and is republished here under license.

A one-two punch of the Olympics and the Super Bowl helped NBC rise to the top spot, ending YouTube’s 12-month run as the No. 1 media company by viewership.

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