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Polaroid’s new Pokémon collection captures memories, not Pikachus

Polaroid announced a new collection of cameras, instant film, and accessories all featuring limited-edition designs to help celebrate the 30th anniversary of Pokémon. The new collection goes a little harder than Fujifilm's Pokémon collaboration from five years ago with the…

This article was originally published by The Verge and is republished here under license.

A person standing in grass holds the Polaroid Go Gen 3 instant camera with a bright yellow Pikachu design.

Polaroid announced a new collection of cameras, instant film, and accessories all featuring limited-edition designs to help celebrate the 30th anniversary of Pokémon. The new collection goes a little harder than Fujifilm’s Pokémon collaboration from five years ago with the introduction of Polaroid film printed with various characters around the frames, including Pikachu and Snorlax. The entire collection will be available for preorder starting on August 25th in the US, Canada, and the UK through the Polaroid and Pokémon Center websites. A global release is expected to follow on October 5th.

The three limited edition instant cameras part of Polaroid's new Pokémon collection.

The three cameras are existing models with new des …

Read the full story at The Verge.

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