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The Ad World Revolves Around Live Sports: EDO CEO

EDO President & CEO Kevin Krim discusses Netflix’s big push into broadcasting live events, especially live sports, referring to them as ‘the engine that powers the whole ecosystem.’ He talks with Romaine Bostick and Katie Greifeld on “The Close.” (Source:…

This article was originally published by Bloomberg Markets and is republished here under license.

EDO President & CEO Kevin Krim discusses Netflix’s big push into broadcasting live events, especially live sports, referring to them as ‘the engine that powers the whole ecosystem.’ He talks with Romaine Bostick and Katie Greifeld on “The Close.” (Source: Bloomberg)

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